---
title: "Analytics & Tracking Add-On — TechTailors"
description: "We help pick your analytics tools, connect them, and bring the data together, with multi-touch attribution, cohort analysis, and automated alerts."
canonical: https://techtailors.agency/services/analytics/
---

# Analytics & Tracking Add-On

Your analytics tools, picked, connected and run as one source of truth: multi-touch attribution, cohort analysis, custom tracking and automated alerts, in accounts you own.

[Price Your Build](https://techtailors.agency/pricing/calculator/)

Free on every site: GA4

## Your tools, wired into one view

Every TechTailors site ships with GA4 (through Cloudflare Zaraz) and Cloudflare Web Analytics at no extra cost, even on Smart Casual. Analytics & Tracking goes further: we pick the tools you need and connect them into one data source covering CRO (Conversion Rate Optimization - improving the percentage of visitors who take desired actions), CRM (Customer Relationship Management) and UX (User Experience).

Pair it with [CRO & A/B Testing](https://techtailors.agency/services/cro-testing/), [E-Commerce](https://techtailors.agency/services/ecommerce/), [SEO Pro](https://techtailors.agency/services/seo/#pro) or [Digital Advertising](https://techtailors.agency/services/digital-advertising/) to bring cart data, channel attribution, ad spend and search terms into the same view. Would you rather not own the tools? [ROI Reporting & Strategy Consultation](https://techtailors.agency/services/roi-strategy/) covers the dashboard tooling and brings the strategy.

Measured monthly

## What the add-on does

### Insight

- **One source for your data:** GA, your e-commerce platform and your CRM in one consolidated source, instead of three dashboards. (Your analytics tells one story, your e-commerce platform another, your CRM a third. Unified, they answer “which campaign brought our best long-term customers?” Apart, they’re three guesses.)
- **Multi-touch attribution and cohorts:** See how each channel moves people toward a conversion, and spot retention patterns and chances to win people back. (Instead of “someone bought X today,” you see the whole path: found you on Google, clicked an ad, read your blog, then bought. Knowing the sequence tells you which channels deserve the budget, beyond the one that closed the sale.)
- **Wired to ROI Reporting:** We integrate your tools with your website and our [ROI Reporting & Strategy Consultation](https://techtailors.agency/services/roi-strategy/) add-on, so performance monitoring runs in one place.

### Tracking

- **Custom tracking:** We set up the tracking scripts, platforms and services for the metrics you care about.
- **Automation and alerts:** Data collection runs on its own, so you spend less time cleaning data, and alerts push insights or issues to email, Slack or Teams.

### Privacy and guarantees

- **Privacy-first setup:** Configured for GDPR (General Data Protection Regulation: EU privacy law protecting personal data) and CCPA (California Consumer Privacy Act: California privacy law giving consumers control over personal data) from day one: consent management, data anonymization and tracking that respects each visitor’s choice.
- **Timely Setup Guarantee:** Your setup is finished within the timeframe we give you, or you get a 10% credit.

**Data Integrity SLA**

Every month we audit the data quality of your integrated feeds. If we find issues, you get a 10% credit on your next invoice.

Every plan

## A base fee, plus 25% of your tool spend

Base fee $1,000 a month

Plus 25% of what you spend each month on the analytics tools we integrate, which stay in accounts you own.

If your tools cost $10,000 a month, your monthly cost is $3,500: the $1,000 base plus a $2,500 service fee. Pair it with [CRO & A/B Testing](https://techtailors.agency/services/cro-testing/) and save $500 a month.

### Which plans carry it

1. Smart Casual, Minimum plan $50 per page, per month Best fit when you run a small business or a brick-and-mortar store with simple needs. Fits a site that doesn't collect sensitive information. If yours does, this add-on needs Professional's security baseline, and your Blueprint will say so.
    - From $250/mo
    - 48-hour support
2. Professional $75 per page, per month Best fit when your site handles sensitive data or your profession holds you to strict regulations.
    - From $375/mo
    - 24-hour support
3. Black Tie $100 per page, per month Suits online businesses or ones that serve a whole region or country.
    - From $500/mo
    - 16-hour support
4. White Tie Typically from $125 + per page, per month Best fit when your project needs go beyond our standard plans and add-ons.
    - Custom scope
    - 16-hour support

This add-on, like every TechTailors add-on, begins billing once we start implementing this add-on into your website: see [pricing FAQs](https://techtailors.agency/faqs/#pricing) for details on how billing and onboarding work.

For comparison

## What analytics costs elsewhere

1. $50,000–$150,000 A year for Google Analytics 360, before any agency setup [*BabyLoveGrowth* 2026](https://www.babylovegrowth.ai/en/blog/is-google-analytics-free-full-cost-breakdown-2026)
2. $6,000–$14,000 A month for a marketing analytics consultant [*Stackmatix* 2026](https://www.stackmatix.com/blog/marketing-consultant-cost-guide)
3. $84,000 A year, the median total pay of a U.S. marketing data analyst [*Glassdoor* 2026](https://www.glassdoor.com/Salaries/marketing-data-analyst-salary-SRCH_KO0,22.htm)

Analytics & Tracking is $1,000 a month plus 25% of your tool spend, with no markup on the tools and every tool account in your name. Google's GA360 alone is estimated at $50,000 to $150,000 a year, and an in-house analyst costs about $105,000 to $118,000 a year once benefits are in.

**How TechTailors compares The pros and cons, and a first-year cost next to building it yourself.**

### TechTailors Analytics vs. alternatives

#### TechTailors Analytics

- One data source across GA, CRM and e-commerce
- Monthly data-quality audits with an SLA
- From $1,000 a month, setup included
- Works with the TechTailors add-ons you already have
- Privacy-first setup, configured for GDPR and CCPA from day one
- Save $500 a month when paired with CRO & A/B Testing

#### Alternatives

- Custom analytics setups cost $10k-$50k upfront
- Self-managed tools need a dedicated analyst
- Data siloed across disconnected platforms
- No guaranteed data-quality SLAs
- No bundle discounts: analytics, CRO and reporting priced separately

#### TechTailors

- Setup fee $0
- Base fee $1,000/mo
- Tool integration 25% of tool cost
- When billing starts When we start setup work
- Blueprint / build fee $0
- Hidden fees $0

Year 1 Total Starting at $12,000/yr

#### Traditional

- Custom analytics setup (upfront) $10K–$50K+
- Monthly management $1,500–$5,000/mo
- Dedicated analyst salary $60,000+/yr
- Data quality & compliance audits $5,000+/yr

Year 1 Total $93,000–$175,000+/yr

Three steps

## How we set it up

Step 1

### Choose the tools

We review your goals, data sources, needs and budget, then recommend the analytics tools and services that fit.

Step 2

### Set up tracking

We set up event tracking, funnels and custom metrics, then bring the data from your tools and platforms into one central source.

Step 3

### Check the data monthly

Every month we look for gaps and errors in the data, fix them promptly and keep your analytics in step with changes to your business.

## Explore more

### Related services

- [**CRO & A/B Testing Add-On** Smart Casual · Professional · Black Tie · White Tie](https://techtailors.agency/services/cro-testing/)
- [**SEO Add-On** Smart Casual · Professional · Black Tie · White Tie](https://techtailors.agency/services/seo/)
- [**ROI Reporting & Strategy Consultation Add-On** Smart Casual · Professional · Black Tie · White Tie](https://techtailors.agency/services/roi-strategy/)

### From the blog

Mar 10, 2026 2 min read

#### [What Data Ownership Actually Means](https://techtailors.agency/blog/data-ownership/)

Your data should leave when you do. Here's how TechTailors makes sure it can.

## Price your site before you talk to anyone.

See your exact monthly price, then talk to us when you’re ready.

[Price Your Build](https://techtailors.agency/pricing/calculator/)

[30-day guarantee on every new plan](https://techtailors.agency/policies/offboarding/#guarantee): an exit, not a refund.

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